ABA Therapy in Salem County, NJ
Salem County is rural and spread out, so we bring ABA to your home and community, with our Cherry Hill center available for visits when they fit.
Innovative ABA serves Salem County, NJ, primarily with in-home, school and community ABA plus parent training. Our only center is at 1939 NJ-70 in Cherry Hill, about 29 miles from the city of Salem, so most families start at home. Call (732) 691-1299 for a free consultation and insurance check.
Clinically reviewed by Charles Knoppel, BCBA · Updated October 2026
At a glance
| Nearest center | 1939 NJ-70, Cherry Hill - about 29 miles from Salem |
|---|---|
| County seat | Salem |
| Programs | In-home first, plus school, community & parent training |
| Ages | Toddlers through school-age children |
| Insurance | Aetna, BCBS, Cigna, Tricare, UnitedHealthcare & most major plans; free benefits check |
| Clinical lead | Charles Knoppel, BCBA |
Can Salem County families get ABA therapy without a long commute?
Yes, in most cases. Salem County is New Jersey's least populated county, with small towns spread across farmland and marsh along the Delaware River and Delaware Bay. Specialized services can feel far away. Our answer is to bring care to you. Our only center is at 1939 NJ-70 in Cherry Hill, about 29 miles from the city of Salem, so for Salem County we lead with in-home ABA therapy.
When a center visit is useful, families in Pennsville, Carneys Point and Penns Grove usually head north on the NJ Turnpike or I-295, then east on Route 70. Families around Woodstown and Pilesgrove may use Route 45 or Route 40 to reach those highways.
Distance does not change the quality of care. Your child still gets a BCBA-designed plan, a consistent RBT team and oversight from our Clinical Director, Charles Knoppel, BCBA.
For many rural families, the hardest part of starting ABA is finding someone who will come to them. We would rather tell you up front what our schedule allows in your part of the county than leave you waiting. If we have openings near you, we can often start soon after authorization.
How do our programs work for families in Salem County?
Here is how each program usually fits a rural, spread-out county:
In-home sessions mix structured teaching with play. Your RBT might use discrete trial training to practice new words at the kitchen table, then natural environment teaching to use those words while playing outside. Every session is logged, and your BCBA reviews the data and meets with you to update goals.
- In-Home ABA Therapythe foundation for Salem County families; in-home ABA teaches communication, self-care and safety skills in your own home.
- Parent Training & Supportparent training helps you use reinforcement and teaching strategies every day, which matters when sessions are spaced around travel.
- Early Intervention ABAearly-stage support brings play-based ABA to toddlers at home and can work alongside NJ Early Intervention.
- School & Community-Based ABAschool and community ABA helps your child use skills at school, church, the grocery store or a local park.
- ABA Therapy for Childrenour ABA therapy for children approach starts with an assessment and builds a plan with clear goals and regular data review.
- Social Skills Developmentsocial skills groups meet in Cherry Hill; some families plan these as occasional trips once home goals are steady.
- Full-Day Center-Based ABAfull-day center-based ABA is possible but rarely practical from most Salem County towns, and we will tell you so honestly.
What does the Early Intervention to IEP path look like in Salem County?
New Jersey's Early Intervention System, part of the NJ Department of Health, serves children from birth to age 3. In a rural county, EI services are usually delivered at home, which lines up well with in-home ABA.
At 3, your local school district's Child Study Team evaluates your child and, if eligible, writes an IEP. Salem County districts are small, and some share services or send students to programs outside their own town, so ask early how preschool special education is offered where you live. With your permission, our BCBA can share skills assessment results and progress data so the team sees your child's strengths and needs clearly.
Older children who were never evaluated can still be referred. A written request to your district starts the Child Study Team process, and ABA through insurance can run alongside it.
Does insurance cover ABA for Salem County families?
Many plans do. New Jersey's 2009 autism insurance mandate requires many state-regulated health plans to cover medically necessary behavioral interventions such as ABA. Some families in the area work for large employers that use self-funded plans, which follow federal rules instead. We check your benefits for free so you know where you stand.
We accept most major plans, including Aetna, Blue Cross Blue Shield, Cigna, Tricare and UnitedHealthcare. Public programs can also cover ABA in general, and we are glad to talk through options. Before ABA starts, insurance usually asks for an autism spectrum disorder diagnosis from a developmental pediatrician, psychologist or similar provider.
After benefits are confirmed, your BCBA completes a skills assessment, often in your home, and writes a treatment plan with measurable goals and recommended weekly hours. We submit it for authorization and schedule regular sessions once it is approved. If something changes, such as a new school year or a move, we update the plan.
Which Salem County towns do you serve?
We serve families throughout Salem County, including Pennsville, Carneys Point, Penns Grove, Salem, Woodstown, Pilesgrove, Mannington, Alloway, Elmer, Pittsgrove and Quinton. If you are near the Gloucester County line, our Gloucester County page may also help.
In-home availability depends on therapist schedules in your area, so contact us and ask about current openings near you.
If you are unsure whether your child needs ABA, a free consultation is a low-pressure first step. We listen, answer questions about autism and ABA, and point you toward evaluation options if you do not have a diagnosis yet.
ABA programs for Salem County
Full-Day Center-Based ABA
Structured, full-day programming at our Cherry Hill center, with school-readiness built in.
Learn more →ABA Therapy for Children
One-on-one, play-based ABA that builds communication, social and daily-living skills.
Learn more →In-Home ABA Therapy
Therapy in your home, where routines like meals, bedtime and play happen.
Learn more →Early Intervention ABA
Support for toddlers and preschoolers during the years skills grow fastest.
Learn more →School & Community-Based ABA
Help carrying skills into classrooms, playgrounds, stores and outings.
Learn more →Social Skills Development
Turn-taking, conversation, play and friendship skills, practiced with peers.
Learn more →Feeding Therapy (ABA)
Help with picky eating, food selectivity and mealtime behavior, coordinated with your child's doctors.
Learn more →Innovative ABA – Cherry Hill, NJ
Innovative ABA
1939 NJ-70
Cherry Hill Township, NJ 08003
(732) 691-1299
Open 24 hours, 7 days a week
On Route 70 on the east side of Cherry Hill, near the Marlton line. Center-based care happens here; our in-home and community team travels across South Jersey and the Philadelphia area.

Charles Knoppel, BCBA
Clinical Director — Board Certified Behavior Analyst
Charles leads our clinical team and oversees every child’s treatment plan. He reviewed this page for clinical accuracy in October 2026. Meet our team →
Frequently asked questions
Do you provide ABA therapy in Salem County?
Yes. We provide in-home, school and community ABA plus parent training across Salem County. Our only center is in Cherry Hill, about 29 miles from the city of Salem, so most Salem County families start with in-home care. Ask about current availability in your town.
How would we get to the Cherry Hill center from Salem County?
Most families take the NJ Turnpike or I-295 north, then Route 70 east to our center at 1939 NJ-70. Families in Woodstown or Pilesgrove may start on Route 45 or Route 40. We use the center mainly for assessments, meetings or social skills groups.
Is in-home ABA as effective as going to a center?
In-home ABA can be very effective, especially for daily routines, communication with family and behavior that shows up at home. It also helps skills generalize. Your BCBA recommends a setting based on your child's assessment, not on convenience alone. Many families use a mix over time.
How does a rural family stay involved between sessions?
Through parent training. Your BCBA teaches you the same strategies your RBT uses, such as reinforcement and breaking skills into small steps, so you can practice during meals, errands and play. Regular check-ins let you share what you see at home.
What does insurance need before ABA starts?
Most plans ask for an autism spectrum disorder diagnosis from a qualified provider, then an assessment and an authorization request from the BCBA. We check your benefits for free and handle the authorization steps with you, so you are not left to sort it out alone.
How do we begin?
Call (732) 691-1299 or use our contact page to book a free consultation. We verify your benefits, help with authorization and schedule a skills assessment, usually at home. We often have openings and can start quickly, so ask what is available near you.
Can ABA help with outings like church or the grocery store?
Yes. Through school and community-based ABA, your RBT can practice skills in real places, such as waiting in line, staying close to a parent or greeting people. We start with short outings and lots of reinforcement, then build up as your child succeeds. Parent training helps you run these outings on your own.
ABA that comes to you in Salem County
Book a free consultation and insurance check, and ask about in-home openings near you. Call (732) 691-1299.
